Financial Freedom Comes at a Price: It's Your Wrap Rate

If you’ve ever worried whether your pricing covers all your costs, or struggled to figure out how low you can go without sinking your margins, this webinar is for you. Join us as we unpack the wrap rate—a critical but often misunderstood formula that can make or break your business in the federal marketplace.

Your wrap rate isn’t just a number—it’s a strategic tool. It represents the true, fully burdened cost of your labor, accounting for fringe, overhead, and G&A expenses. It’s the key to crafting a competitive yet profitable proposal, tailored to the work you’re pursuing, the contract type, and the intensity of competition. And here’s the twist: your wrap rate is not static—it evolves as your business grows, your cost structure changes, and your bidding strategies mature.

Date: August 7, 2025

Time: 12:00 p.m. CDT

Instructor: Jenny Clark, Solvability LLC

Learning Credits: 1.5 CPEs, 1.5 ATCs

Your registration includes access to the on-demand recording.

Please see the *Govology Event Registration Instructions below.

In this session, you’ll learn:

• What a wrap rate actually is—and what it is not

• Why wrap rates are foundational to federal pricing strategy

• How wrap rates fluctuate based on contract type, indirect cost rates, and your pricing objectives

• Techniques to calculate your current wrap rate and project future rates as your business scales

• How to use your wrap rate to improve win probability while safeguarding profitability

Whether you’re a small business navigating cost-reimbursement contracts or aiming for price-to-win strategies, understanding your wrap rate can empower smarter bids, stronger financial health, and ultimately, true freedom to grow.

Target Audience: Business owners, CFOs, pricing analysts, and proposal managers in the government contracting space - especially those responsible for cost proposals, strategic pricing, or indirect rate development.

*Govology Event Registration Instructions:

As a client of the Northwest Texas APEX Accelerator, you can attend Govology webinars at no cost with a discount code. Please email David Miller at David.B.Miller@ttu.edu to get your discount code BEFORE you click on the webinar link to register.

Email David.B.Miller@ttu.edu to get code, then, click HERE to register.

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This APEX Accelerator is funded in part through a cooperative agreement with the Department of Defense.